The products that Sarantis distributes to the market in order to cover the daily needs of the consumers in the wider area of Eastern and Southeastern Europe constitute its driving force. More specifically, the company maintains a significant portfolio of own and distributed consumer products, which could be classified into three basic categories that serve the Group’s development:
1. The Cosmetics
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2. The Household Products
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The Cosmetics and the Household Products constitute the basic growth pillars of Sarantis Group, while the majority of these categories is made up of own brands that are produced in the Group’s modern facilities in Greece, Poland, Romania and Hungary. What is more, part of the company’s strategy is the further enhancement of the group’s own brand portfolio. In addition, the company maintains a major portfolio with consumer products from leading companies internationally via agreements of exclusive distribution. The category of Other Sales includes the sub categories of Health & Care Products and Selective Products. Furthermore, the Group has a joint venture with Estee Lauder Hellas for the distribution of Estee Lauder products in Greece, Romania and Bulgaria.